Glossary entry

Dutch term or phrase:

Keuzemotieven

English translation:

Choice motivations

Added to glossary by jarry (X)
Feb 4, 2006 16:19
18 yrs ago
Dutch term

keuzemotieven

Dutch to English Bus/Financial Marketing / Market Research market research
"De combinatie van vragen zoals 'wat' en 'waarom' laat zien welke keuzemotieven de markt drijven en op welke gebieden een merk zich onderscheidt van andere merken."

The above term might be a straight 1:1 translation, but Web research doesn't back it up satisfactorily. Any suggestions other than 'choice motives?' TIA for your input. Cheers, R.
Proposed translations (English)
4 +2 choice motivations / behaviour

Proposed translations

+2
19 mins
Selected

choice motivations / behaviour

http://www.ncbi.nlm.nih.gov/entrez/query.fcgi?cmd=Retrieve&d...
OBJECTIVES: To investigate how the priorities of high consumers of fruit and vegetables differ from those of low consumers, with respect to food CHOICE MOTIVATIONS, and to identify what value high and low consumers place on different aspects of food CHOICE BEHAVIOUR.

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Note added at 21 mins (2006-02-04 16:41:02 GMT)
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http://www.healthyfoodshealthylives.umn.edu/outcomes/executi...
The need to understand consumer CHOICE MOTIVATIONS and ways to effectively influence them.
Peer comment(s):

agree Kate Hudson (X)
11 mins
Thank you
agree Jack den Haan
2 hrs
Thank you
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thx, Jarry!"
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