Glossary entry

English term or phrase:

buying review

Serbian translation:

procena učinka oglašavanja

Added to glossary by Bogdan Petrovic
May 14, 2013 10:31
11 yrs ago
2 viewers *
English term

buying review

English to Serbian Marketing Advertising / Public Relations
The agency shall conduct buying reviews minimally annually including preparation for these, this includes scoring the Client's campaigns against previous year’s benchmarks, give past and future analysis on the market – format to be agreed with Client.

Proposed translations

+1
2 hrs
English term (edited): buying review
Selected

procena učinka oglašavanja

ili duža varijanta:

procena učinka kupljenog oglasnog prostora

procena učinka od ulaganja u kupovinu oglasnog prostora

procena efikasnosti kupljenog oglasnog prostora

naime ne radi se samo o pukom sabiranju troškova kupovine oglasnog prostora nego prvenstveno o proceni postignutih rezultata:

"...this includes scoring the Client's campaigns against previous year’s benchmarks"
Peer comment(s):

agree Vuk Vujosevic
15 hrs
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4 KudoZ points awarded for this answer. Comment: "Hvala!"
1 hr

buying review

Pregled nabavke, pregled kupovine
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